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Attention focused on online security incidents has led consumers to believe that fraud is approximately 12 times more prevalent online than it is off-line.
Security concerns have had a major impact on online commerce, with 58 percent of online consumers responding to a Jupiter Consumer Survey saying they decided not to make a purchase on a specific site because of security concerns.
Online retailers must control consumers' fears to grow business online.
Overhyped and Misunderstood - The
Fraud of Online Fraud
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