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Collecting Old Master, Modern, & Contemporary Fine Prints: Discovering an Accessible Way to Fine Art

To the uninitiated, prints may seem to be unworthy of a serious collector's attention.  After all, a print is not an original work of art, right?

That may describe mass-market reproductions, but fine prints are a completely different story.  A high-quality fine print is something to be cherished for its rarity and craftsmanship.  Many are surprisingly valuable -- and extremely collectable.

Consider the story of a gentleman I met recently who had inherited a set of fine prints by the naturalist artist John James Audubon.  He wasn't personally interested in the prints - for years they remained on loan to a California museum.  Then one day he decided to see how they might fare at auction. Having no idea what the prints might be worth, he brought them to Butterfields last summer.  We estimated this complete bound portfolio of 50 hand-colored lithographs known as Audubon's "Quadrupeds of North America," was worth $10-15,000.  When we offered the set for sale in October 2000, it "hammered" for $55,000.  (Such was the client's surprise that he telephoned me three times to confirm the selling price!)

Judith Eurich, Director of Fine Prints, Butterfields


WHAT IS A FINE PRINT?

A fine print is the result of a joint collaboration between a print workshop and an artist.  Generally the artist has created an original piece of art for this purpose and is personally involved throughout the printing process.  It's from this artwork that each individual print, or "impression," is hand-printed, often by the master printer at the workshop.

There are several other hallmarks that distinguish fine prints from mass-market prints.  Most important, the print run, or "edition," is limited.  Print runs range from as few as 25 impressions to 150 or slightly more.  Once the edition is complete, the artist hand signs each impression and places an edition number (typically found in the lower-left corner of the print).  An edition number of "22/75" would indicate that this print is the twenty-second impression out of a total edition of 75 prints.

Sometimes a "proof" is offered for sale.  This is an impression that's printed prior to the standard edition of prints.  An Artist's Proof (A/P) print is one of usually ten impressions that are given personally to the artist.  Other proofs, which can number as few as one or two impressions, include a Printer's Proof (for the master printmaker), a Publication Proof (for the print shop), and Presentation Proofs (typically given to someone by the artist as a gift).

Contrast this limited, handcrafted approach to mass-market prints: The latter are typically a photo-mechanical reproduction of some work of art, often churned out in the hundreds or thousands using automated offset printing presses -- like the kind that print billboard posters and stationary.  And while, in some instances, the artist may be brought in to sign an "edition number" or a "certificate of authenticity," this approach hardly compares to the conscientious creation, and subsequent value, accorded to many fine prints.

ANOTHER REALM OF APPRECIATION

As an example, almost any poster shop can sell you a $20 reproduction of a work by the Dutch artist M.C. Escher.  By comparison, in October 2000, Butterfields offered a beautiful lithograph of Escher's "Still Life with Mirror," created in 1934 in a small hand-printed edition of just 24 impressions.  This print had not come up at auction since 1984, when it sold at Sotheby's for $11,000.  The combination of the print's rarity, sheer beauty and peerless condition drew the world's serious Escher collectors to the auction.  We were extremely pleased to offer this rare print, and to establish a new international auction record of $20,000 for it.

Fortunately for many of us, fine prints can still be found for even just a few hundred dollars.  Even at this price, the right print is more than a pleasure to own and view:  It can also be a fine investment.

And keep in mind that even for some of the most sophisticated collectors, fine prints are not just a poor man's alternative to original art.  They understand that a high quality print is undoubtedly a work of art in its own right -- not only for the image portrayed, but also for the craft that goes into its making.  Certainly, this is something that many of history's most renowned artists -- from Rembrandt to Francisco de Goya, from Pablo Picasso to Andy Warhol -- have understood, by choosing to participate in the creation of fine prints.  It affords another realm of appreciation for a favorite artist's work.

Pablo Picasso Lithographs
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Pablo Picasso - Red Circle (Lithograph) Pablo Picasso - Blue Circle (Lithograph) Pablo Picasso - Guitar on Table (Lithograph)
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THE ORIGINS OF FINE PRINTMAKING

European printmaking traces its origins to the 1500s. The first rudimentary printmakers were actually silversmiths who printed their metal engravings -- on swords, breastplates, belt buckles, and so forth -- by coating the metal with ink or paint, and then transferring the image, using pressure, to paper or fabric.

Some of the earliest fine art printmakers were also silversmiths, or grew up among them.  For instance, Albrecht Dürer, the great 16th-Century German printmaker, was the son of a silversmith.  He went on the be one of the most important printmakers of all time, and many scholars would agree that his work has never been surpassed in terms of beauty, execution, and innovation.

Dürer worked in engraving and a bit in etching, two of the most common techniques in fine printmaking.  Other related and different printmaking methods that followed include woodcutting, lithography, mezzotint, and silkscreen.  (These and other techniques are explained near the end of this article; see Glossary of Fine Printing Terminology ).

THE THREE GREAT PERIODS OF FINE PRINTMAKING

Fine prints are generally categorized in one of three periods: Old Master, Modern, and Contemporary.

Old Master fine prints date back as early as the 16th Century, when Albrecht Dürer, Martin Schoengauer, and Marantonio Raimondi were experimenting with engraving, woodcut, and some etching techniques.  By the 17th Century, artists such as Lucas van Leyden, Jacques Callot, and even Rembrandt employed these same techniques, often with more consistent and higher-quality results.  Through the 18th and 19th Centuries, etching became the predominant printmaking method, as shown in prints by Charles Meryon, Francisco de Goya, Giovanni Battista Piranesi, and others.

The age of Modern prints dates from the late 19th Century through the early to mid-20th Century.  During this period, printmaking was embraced as an art form by Picasso, Matisse, Chagall, Escher and others -- who made great strides with new techniques (such as lithography) while continuing to work with some old ones (including woodcuts).

By the mid-20th Century, Contemporary artists emerged, many of whom delved into a wide range of techniques -- including lithography, etching, linocuts, and woodcuts -- and also explored the boundaries of what we define as art.  As with some of the great printmaking artists who preceded them, the best-known Contemporary artists are also well-known for their work on canvas and other media, and include Roy Lichtenstein, Andy Warhol, Sam Francis, and Jasper Johns.

Many experts, including myself, are watching with interest as contemporary artists such as Francisco Clemente and David Hockney experiment with digital printmaking.  Such prints are generated directly from a computer to an ink jet, thermal transfer, or other kind of digital printer.  The collectability of digital prints is still very much in dispute, most importantly because the jury's still out on whether digital prints will hold their colors over time -- or fade dramatically, taking their value with them.

COLLECTING FINE PRINTS: GETTING STARTED

Prints offer great opportunities for anyone interested in building a collection of fine art.  Even the most respected auction houses and dealers often sell beautiful works for under $1,000 -- far less than you would pay for an original painting of comparable origin, rarity, and condition.

For instance, few of us could afford to buy a Roy Lichtenstein painting that could easily fetch $80,000 or more.  But it's still possible to acquire a fantastic Lichtenstein print at auction for less than $10,000.  For lesser-known artists, superb values can be found for a lot less.  No matter what end of the scale your budget may fall, just do the math and you'll realize that for the price of a single painting, you could be cultivating a noteworthy collection of fine prints.

As with any art, there are two cardinal rules to follow.  First, buy what you love. Second, know what you're buying.  Even if you're new to fine prints, the first rule should come naturally.  As for the second, there are lots of ways you can educate yourself.  The Internet, of course, is awash with sources of information, some better than others (www.printforum.com is a great place to start).  Many universities and community colleges offer art appreciation and history classes that focus on prints.  Auction previews are also a good learning opportunity:  They're a chance to see the works up close, and often you'll find knowledgeable people who can provide information.  And there are many fine books available on the subject, including:

Perhaps the most helpful relationship you can cultivate is with a trustworthy auction house or dealer.  Butterfields, for example, frequently assist customers in starting a collection that matches their tastes and budgets.  In the process, I try to impart the information that each customer needs to make a wise choice -- even if that choice is to pass on a piece he or she might have been eyeing.

THINGS TO LOOK FOR

Many things can affect the value of an individual fine print. Among the most obvious are the period, the artist and the rarity.  With each of these factors, while educating yourself is always important, you'll ultimately need to entrust yourself to an expert.

Condition is certainly important, too: A print in mint condition can be worth at least twice that of a poor condition print from the same edition.  Reputable auction houses and dealers will provide you with an unbiased "condition report" that details any known issues, and which rates the print.  A formal "provenance" (which details the history of ownership) is less common with prints than with paintings, although the auction house or dealer will often have records of a print's ownership.  Old Master prints usually have the benefit of a collector's stamp on the back, and at Butterfields we have cataloged records of such stamps to aid us with identification and verification.

Surprisingly, a frame and matte rarely contribute to a print's value -- although a poorly executed matting can have a serious negative impact.  For instance, sometimes I'll come across prints that have been glued to a backboard, or worse, glued between two mattes like a sandwich.  Anything like this that physically impacts the original print can dramatically reduce its value, and might require professional conservation.  Fading is another problem, especially for color prints (which should never be exposed to direct sunlight); once faded, a print's value can be halved. "Foxing," small pinpoints of mold on the surface of the print, is evidence that the print was exposed to excessively high humidity -- yet another problem that may require conservation.

Forgeries are rare, but they do exist.  There's not much the untrained person -- especially someone just starting out collecting -- can do to detect a good fake.  The best defense against such a misfortune is to work with a well-established auction house or dealer.  At Butterfields, for instance, we always stand behind each piece we sell, in the most unlikely event that we ever sold a piece that turned out not to be what it was purported to be.

Finally, if you own a fine print that you're interested in selling at auction, you'll want expert help to establish a value.  Prospective sellers are always welcome to send in photos of their fine prints to Butterfields.  And once a month -- in both San Francisco and L.A. -- we have clinics where you can bring in a piece that you are interested in consigning to us, for a free auction appraisal.

ABOUT THE EXPERT
After more than a decade with the Fine Arts Museum of San Francisco, Judith Eurich joined Butterfield & Butterfield in 1995 as a specialist in the Prints department.

From 1981 to 1992, she was on the Curatorial staff of Prints, Drawings and 19th Century Photographs for the Achenbach Foundation for Graphic Arts at the Fine Arts Museums of San Francisco.

Ms. Eurich has also lectured and taught about prints at the Academy of Art College, the Hearst Art Gallery at St. Mary's College in Moraga and the University of California Extension in San Francisco.  In addition, she has contributed to the updated four-volume catalogue raisonne of Pablo Picasso's paintings, drawings, and sculptures from 1917 to 1929.

SELECTED GLOSSARY OF FINE PRINTING TERMINOLOGY

Aquatint -- A variety of etching widely used by printmakers to achieve a broad range of tonal values.  The process is called "aquatint" because finished prints often resemble watercolor drawings or wash drawings.  The technique consists of exposing a copperplate to acid through a layer of granulated resin or sugar.  The acid bites away the plate only in the interstices between the resin or sugar grains, leaving an evenly pitted surface that yields broad areas of tone when the grains are removed and the plate is printed.  An infinite number of tones can be achieved by exposing various parts of the plate to acid baths of different strengths for different periods of time.  Etched or engraved lines are often used with aquatint to achieve greater definition of form.

Chromolithography -- Lithography produced in color. Popular in 19th-Century American prints, particularly Carrier and Ives.

Drypoint -- A type of engraving method in which the design to be printed is scratched directly into a copperplate or steel plate with a sharply pointed instrument.  Lines in a dry point print are characterized by a soft fuzziness caused by ink printed from a burr, a rough ridge of metal thrown up on each side of the furrow of the dry point line.  The course of the line, however, is often abruptly angular when changing directions, because the metal of the plate continually resists the engraving point.

Engraving -- The act, process or art of producing by cutting, on metal or wood, or occasionally stone, either with incised or relief designs.  Most commonly refers to metal engraving, the technique of making prints from metal plates into which a design has been incised with a cutting tool called a burin.  Modern examples are almost invariably made from copperplates; hence, the process is also called copperplate engraving.  Another term for the process, line engraving, derives from the fact that this technique reproduces only linear marks.  Tone and shading, however, can be suggested by making parallel lines or crosshatching.

Here is an explanation of the difference between metal and wood engraving:

  • In working on metal (steel plate, copperplate), the lines that are intended to appear black are incised, the plate is then covered with ink, which is then cleaned off, so that the paper when pressed firmly on to the plate, only receives impressions from the engraved lines, the ink having remained in these, while it was wiped off from the surface portions. The untouched surface then appears as white areas on the resulting print.
  • In working with wood (a piece of wood block), the process is reversed.  The lines that are to print black are left, only the spaces that are to be white are cut away, leaving the lines prominent, which, when inked with a roller, are transferred under the press to the paper.  As a result, black lines, however fine, are readily produced on metal plate, whereas on the wood block, they can only be obtained by cutting away the wood on each side, leaving the line.

Engravings on steel are usually of much finer quality the engravings made on wood.

Etching -- A process of engraving in which the incised lines are produced by the biting of an acid or mordant.  The surface of the metal is covered with thin coat of wax, asphalt, or varnish, which is scratched with the etching needle where lines are desired, and the exposed part subjected to acid.

Etching-Ground -- The coating of wax or varnish on a plate prepared for etching.

Etching Needle -- the needle-like steel implement used by etchers for tracing the lines through the etching ground.

Intaglio -- In the visual arts, one of the four major classes of printmaking techniques, distinguished from the other three methods (relief printing, stenciling, and lithography) by the fact that the ink forming the design is printed only from recessed areas of the plate.  Etching, aquatint, drypoint, and engraving are all examples of intaglio printmaking.

Linocut -- A type of relief print, made by cutting into a linoleum surface.

Lithography -- The art or operation of producing printed matter from a flat lithographic stone (or plate) on which a drawing, design or transfer has been made in a soapy ink or by other suitable method.  The stone is dampened on those portions on which the design is not to appear, preventing them from taking the printing ink, so that a reproduction on paper may be accomplished in a manner very similar to printing from type or engraved plates.

Mezzotint -- A type of copperplate engraving in which the entire surface of the plate is slightly roughened, after which the drawing is traced, and then the portions intended to show high lights and middle lights are scraped or burnished while the shadows are strengthened.  A mezzotint is characterized by an even graduation of tones, resembling those of a photograph (which is why it's also called mezzotint engraving).

Alternate definition:  A method of engraving a metal plate by systematically and evenly pricking its entire surface with innumerable small holes that will hold ink and, when printed, produce large areas of tone.  The term mezzotint (from the Italian mezza tinta, or "halftone") derives from the capability of the process to produce soft, subtle gradations of tone.  Used alone, however, mezzotint designs are often indistinct; consequently, engraved or etched lines are introduced to give the design greater definition.

Photoetching, Photoaquatint (Photochemical Engraving) -- A process of producing an engraved block or plate for printing, as by photographing the original on metal and etching away the metal in those portions unaffected by the light.

Photogravure -- The act or process of producing an intaglio plate for printing in which there are no sharp incised lines, but varying depressions that result in a range of dark, shadows, and white.  A photogravure also refers to a photographically sensitive film that has been printed from a negative is laid on a metal plate, and developed and bitten in with a mordant, producing a plate that may be printed from like a copperplate.

Photolithography -- The art, process, or operation of producing on stone or metal, largely by photographic means, a printing surface from which impressions may be taken by a lithographic process.

Relief printing -- One of the primary printmaking techniques, which uses a raised or embossed design, or relief, on a block to create prints.  Here, the ink lies on top of the relief before being transferred to paper.

Serigraph -- Another term for a stencil print.

Silkscreen -- A type of stencil print where the stencil is attached to a fine screen, which serves as a support.

Stencil printing -- One of the primary printmaking techniques.  Here, ink is applied over a stencil, or cut out, to transfer the image of the stencil to paper. The first stencil prints were called pochoirs.

Woodcut -- An incised or relief design cut into a block of wood. See Engraving, above.

 


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